About Ed

Hey, I'm Ed. Designer, frontend developer and compulsive pixel-nudger, living just outside Stockholm. I make websites, interfaces, and other things that live on screens, and I care an unreasonable amount about how they feel.

Creative by nature.
Technical by effort.

I've been a creative person for as long as I can remember. I went to a Waldorf school, where drawing, painting, and making things with your hands were the whole point, and it stuck. Computers were always around too, and I liked them a lot. I was just never the brainiac type who lived in the terminal.

That mix is exactly why UI and UX design pulled me in. I studied web development at university, then frontend engineering at vocational school, and I still genuinely enjoy programming. It's just not my forte. Design is: the point where code becomes something a person can see, use, and hopefully enjoy.

Almost right
isn't right.

What I bring is care. I notice when a margin is two pixels off. I'll spend an embarrassingly long time nudging a letter-spacing value. Perfection isn't a realistic goal, but the last few percent of attention is the difference between something that works and something that feels right.

It should work.
It should feel right.
It should look like someone cared.

I run nope digital, where I design and build things for clients. This is where I write, collect ideas, and follow whatever I'm curious about.